Innovations and inventions in techniques and in goods and services have stimulated the growth of the ‘knowledge industry’, and been stimulated by it. As a consequence, the environment of organizations has shown rapid and turbulent change and has led to new forms of competition and challenges to a business firm. Increasingly, strategic management has become crucial in the world of business and the ever uncertain environment and fast-changing world in which we live and work.
Strategic management is one of the most upfront competitive tool in the context of the business analysis, hence the student will enhance their multiple skills in purview of developing organization competitive edge and sustain in any given competition.
The students will be able to understand how to scan internal and external environment of an organization, understand different types of strategies and structures, strategies of the competitors, turnaround strategies, global strategies and strategic control. With that knowledge they would be able to formulate strategies, change strategies if necessary and implement strategies.